Archive for November, 2009

The 3 Main Reasons Why Article Marketing Fails

By Sylviane Nuccio

Article marketing is all about numbers. The more articles you write the more chance you get to create a great source of success with lots of traffic and ultimately sales. Unfortunately some people find it hard to be able to maintain a regular flow of articles which will keep their article marketing campaign alive and well. As a matter of fact, there are three main reasons why some people have such a hard time, and this article will reveal them to you.

1) Lack of ideas to write about

Not knowing what to write about is probably the number one reason why some marketers find it hard to keep an article campaign going. If you don’t know what to write, it will be very tough for you to be able to submit a number of articles week in and week out.

The best and easiest way to be able to write articles in “any” niche is to do research on the subject and become educated about it as much as you can. If you don’t, you will most likely never be able to write series of articles for your article marketing campaign.

2) Not submitting articles on a regular basis

Being consistent with your article submissions is a MUST. If you write 5 articles and then wait to see if it’s working, it simply won’t. It just doesn’t work that way.

You are not going to see constant results without constant submissions.

Your articles don’t have to be perfect all the time, but they have to be submitted all the time. If you don’t write and submit on a regular basis, nothing will happen for your article marketing campaigns.

3) Not understanding what article marketing is really all about

An article campaign is not an overnight result kind or marketing strategy. Even if you were able to release a large number of articles at once, you might not necessarily see results overnight, because, as a matter of fact, an article campaign works better with fewer articles released on a regular basis then all at once in mass. Regular submittal basis is the key.

The goal is not to write a hundred articles all at once and then not doing anything else for the rest of the year. The goal is to write 3-8 articles per week, every week. If you do this, you will start seeing some positive results in your article marketing campaign.

It will take 3-6 months to see those results, but when you will see them, you will not regret all the efforts that you have put in for a minute.

Sylviane Nuccio is an article marketing expert at Wealthy Affiliate, the internet marketing university, number one online internet marketing education program.

Want to take a tour Of WA and grab a FREE copy of Sylviane’s FREE writing tutorial? Go to affiliate success methods and do it all for free now!

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Article Marketing 101: The Perfect Author Resource Box

By Christopher Knight

If you want to really make your article “SELL” then you’ve got to craft the perfect RESOURCE BOX. This is the “author bio” that is below your article body and it’s also known as your “SIG” (short for SIGnature).

Here are the essential items that should be in your RESOURCE BOX:

  • Your Name: You’d be amazed at how many folks forget to include their name in the RESOURCE BOX. Your name and optional title should be the first thing in your resource box.
  • Your Website Address: in valid URL form. Example: http://Your-Company-Name.com/
  • Your Elevator Pitch: This is 1 to 3 sentences that encapsulates the essence of what makes you and your offering unique. Also known as your USP (Unique Selling Proposition).
  • Your Call To Action: You’ve got them warmed up and now it’s time to lead them to BUY from you or visit your website. This is where you “Ask For The Sale.” Best to only give (1) specific call to action.

Here are some optional items you could include in your RESOURCE BOX:

  • Your Ezine Subscription Address: While getting your interested visitor to surf your website is nice, capturing their email address can help you begin the confidence/trust process. If you’re going to do this strategy, include a URL for your ezine subscription address and do not use an email address for the “join” address.
  • Your Contact Information: Such as your business phone number or how to reach you for interviews or your press/media kit. Keep in mind that article marketing is a timeless strategy and you may not have an easy ability to retract what you put in your article once it hits major distribution.
  • A Free Report: This could also be part of your call to action or your free bonus report that further enhances your credibility as the expert on the topic of your article.
  • Your email autoresponder: I’m not a big fan of this strategy due to the fact that spammers will text-extract your autoresponder address and add it to their spam list. Perhaps this strategy was best for the 1990’s and has now run its course.
  • An anchor URL that is related to one keyword or keyword phrase that you want to build SEO strength for. Example: if I wanted to build search engine relevance/strength for the term “Article Marketing,” I’d link up that term in my resource box to my website. This is an intermediate to advanced level strategy and should not be abused by over-doing it. Keep it simple.

What NOT to include in your RESOURCE BOX:

  • A listing of every website you own. There is no faster way to dilute your credibility than by posting a half dozen irrelevant URLs that have nothing to do with each other. Best to only post ONE URL that is related to the topic of your article.
  • A listing of every accomplishment you’ve achieved to date. No one cares. Keep your resource box brief and to the point. Yes, your resource box should be benefit oriented so that the reader finds value in reading it rather than your ego being justified.
  • Advertisements or pitches for products that are not relevant to the topic of your article.
  • Keep the size of your resource box so that it’s no larger than 15% of your total article size. Too often I see resource boxes that are 50% of the size of the total article and this is abusive.

Your Perfect Resource Box Conclusion:

The BODY of your article is where you “GIVE” and the RESOURCE BOX is where you get to “TAKE” for your article marketing gift of information. The resource box is the “currency of payment” you receive for giving away your article. Be sure to include your name, website address, your unique selling proposition as briefly as possible and a simple call to action.

About The Author:

Christopher M. Knight invites you to submit your best quality original articles for massive exposure to the high-traffic http://EzineArticles.com/ expert author community. When you submit your articles to EzineArticles.com, your articles will be picked up by ezine publishers who will reprint your articles with your content and links intact giving you traffic surges to help you increase your sales. To submit your article, setup a membership account today: http://EzineArticles.com/submit/

(c) Copyright – Christopher M. Knight. All Rights Reserved Worldwide.

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7 Easy Ways to Make Money Online

By Nancy Schallon

For those of you wanting to easily make some extra quick cash or supplement your current income, here are some of the best ways to do so online.

1. Join Some Affiliate Marketing Programs – Make money referring your website traffic to other websites or by promoting relevant products. One of the best affiliates we have found to be profitable is selling Text Link Ads. Just sign up, add a small snippet of code and when advertisers buy ad space on your website, you get paid!

2. Write an e-Book – Sell your own ideas!

3. Become a Paid Blogger or Writer – Offer to write articles for company websites. There are many small businesses that could benefit from having fresh content on their site but do not have the resources to hire a full time employee to do this. They can hire a freelance writer on as “as needed” basis instead. Keeping fresh content on a website gives visitors a reason to come back and view the site on a regular basis. The more traffic a site gets can mean more profits for the business.

4. Open your own online store – Buy your items at low cost and then sell them at a higher rate. There are plenty of drop shipping companies you can partner with to make selling items online easy and profitable without the hassles of stocking and shipping the items yourself.

5. Create a members only section on your website – If you have a site already, you can offer something special in your paid members area that your regular members cannot have access to unless they purchase a premium membership to your website.

6. Start up a paid advice service on a subject you specialize in – Offer consultations to people who need help or information. Giving out some initial free information will attract visitors to your website. Once there, help the visitor out with some very basic information. Save the more in depth advice for those who are willing to pay a small fee for your services.

7. Create a turnkey website and then sell it! – Promote it online to get it listed in the search engines and then sell it for a big profit.

Take some time to do some research online to figure out which method best suits your needs. In no time at all you can be receiving extra money in your bank account without having to invest much of your time at all. Let your website work for you! You’ll be surprised how easy it can be.

Nancy Schallon – Design Addiction is an independent Web Development and Design Studio located in the Cleveland Ohio area, designing for clients locally as well as worldwide. Offering a wide range of services to suit any type of business, we help people with smaller budgets create a unique, stunning and profitable presence on the web without the hassles and high costs of hiring a large Design Company.

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How to Make Money Online Fast

By Robert E. Jacobs

Making extra money is the common goal of just about everyone anywhere in the world for the past several months now, and it still has not stopped being the end goal of the majority. Earning the extra money fast is something else that a great many number of people are actually doing and wanting for their own. People resort to a lot of different ways in order to make money fast for their particular needs. One sure way of earning money fast is through the internet as it is the greatest resource hub for online job opportunities. Through the internet, one is sure to be able to make money online fast.

One of the tried and tested ways to make money online fast is through online gambling. A lot of people attest to how one will be able to make money online fast through gambling. People who have been doing this for some time even say that there is a great chance of getting your money tripled over a couple of hours from playing. It is a risky way of making the extra money, however if you feel like you are lucky enough to win the stakes then might as well give it a shot. If taking big risks through online gambling is not your thing, you can opt to write articles and sell them online. There are a lot of niche websites and outsourcing companies that require online freelance article writers for their clients. While it does not really pay as much, when you get the hang of it, the money just starts to trickle in. The trick here is being able to follow the directions of your editors and make for good keyword research as this will be your lifeline when creating your articles. If writing is still not your thing, then perhaps creating web designs or backgrounds for Twitter or other websites should do the trick. You are sure to make money online fast with this kind of job especially if you are a very savvy artist or designer. One more online opportunity you can look at is by being a virtual personal assistant as this is one of the most sought after freelance online jobs now and the pay is said to be better. If working online is not your thing, you can always sell your stuff on eBay. This option will definitely make earning money online very fast. Pick out the stuff at home that you hardly used. Chances are, there will be someone who will buy it and you get to make money online as fast and as easy as that.

To make money online fast one has to be resourceful and aggressive. While there may be a lot of opportunities available, competition is also stiff as there are also a lot of people like you who may be looking at the same opportunities that you are too. Making money online fast can be turned into a lucrative business once you already get the hang of it and know how the whole industry works.

Are you ready to discover a Free Secret report worth $197 and a Free Leaked Live Footage worth $10,000? Visit http://zdmoney.com today and learn how to make money online easily!

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